Project Mapping & Art Experience
The latest VR goggles. Exclusive AR industry events. Projection mapping pop-ups.
At LVSTER, we’ve had our realities augmented and, uh, virtualized more times than we can remember. And that’s the thing. After all our research and test runs, as fun as it all was, most of it’s not all that memorable. The efforts were impressive, the results not so much. You can imagine our surprise then, when Machine Hallucination had us picking our jaws up off the floor upon entry.
Ever walk into a gym-sized fish bowl with lights and visuals endlessly morphing across every millimeter of every surface, including you? No?
Neither had we.
AT-A-GLANCE: THE FUNDAMENTALS
We went by for opening week in September to outrun the buzz, as we do. By now, yeah, you’d better get advance tix.
Artechouse has turned the giant boiler room at Chelsea Market into a wall-to-wall, floor-to-ceiling, projection-mapping, augmented reality environment. It’s all about the history and culture of Manhattan’s iconic architecture — the stuff we missed out on or the buildings we’re too cool to look up at today.
Sit, stand, or wander — every second’s worth a selfie, because no matter where you are, you’re part of the art. Us? We had to lay down. You don’t get kicked out for laying down, they’re into it.
Some very good news is the Augmented Reality bar — we sipped on some AR-activated, neighborhood-flavored (!) beverages and played with some of those pin toys (you know, those things you really want to – but shouldn’t – stick your face into).
The visuals were crazy, though at times a bit disorienting / overwhelming. They had us hovering over Manhattan’s grid one minute, and catching flickers of buildings melting into… who even knows what the next.
But we were in there almost all afternoon before we knew it. Just go. You gotta just go.
“Our goal is to be the home for an innovative, 21st-century art that is created at the intersection of art, science, and technology. It’s the first innovative platform for experiential, genre-bending, one-of-a-kind multimedia art exhibitions and explorations.” — Sandro, founder and art director
“An old-factory-turned-hi-tech-art-space in Chelsea… almost absurdly moving.” — Art In America Magazine
“Bringing the world’s most intricate digital projection technology — as well as a dose of hallucinatory visuals — to New York’s Chelsea gallery district.” — Surface
“Visually the exhibit was pretty fantastic. But there’s so much interactive stuff (some of which is easy to miss). Loved it.” — Stuart, Facebook
“The exhibits, lights, mirrors and your own space in each is really special. Colors and mixes are amazing.” — Renee, Facebook
This is the kind of thing you grab a friend or two, tell them almost nothing about it, and lose yourselves for an hour – walking out is like waking up from a shared dream. You don’t have to be a tech or architecture nerd, but the spell MIGHT wear off kinda quickly for those who aren’t.
20% OFF MEMBER PERK
LVSTER SELECT members save 20% on tickets to this event.
+ FOR DROPPING JAWS
+ FOR THE INSTA
+ FOR WHAT WORDS CAN’T DESCRIBE
+ FOR THE LOVE OF NYC
+ FOR THE CULTURE
+ FOR THE UNEXPECTED
Date: Now til 11/24
Time: Sun – Thur 10am – 10 pm, Fri & Sat 10am – 11pm
Cost: $17 – $24
#artechouse, artist, Chelsea Market, digital art, Immersive art, installation, media art, New York, perk, technology
439 West 15th Street
New York, NY 10011 United States
FOR THE WIN!
Upgrade to LVSTER SELECT for continuing access to:
$250+ in savings every month
New events added weekly
80+ hours of research and discovery every week
900+ Events carefully selected from thousands of listings